Privacy Policy

Orient International Trading Ltd, a limited liability company incorporated in accordance with provision of law No.159 of 1981 of Egypt (referred to herein as "Homecentre", "we", "our" or "us") is committed to protecting your privacy while using its website in the Arab Republic of Egypt. This Privacy Policy discloses the privacy practices for participating websites of Homecentre and its affiliated companies, currently comprising ‎of www.maxfashion.com, www.homecentre.com, and ‎their related sub-domains, sites, services and tools, or any successor site (jointly or severally referred as "Participating Website", as the context so require). The number of Participating Website may also vary in the course of time. This Privacy Policy (the "Privacy Policy") describes the ways in which we collect, store, use and protect the information collected due to your use of Participating Website. By providing us with your information you expressly consent to us processing your personal information in accordance with the terms of the Privacy Policy.

PLEASE READ THIS PRIVACY POLICY CAREFULLY. BY ACCESSING OR USING OUR PARTICIPATING WEBSITE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTAND, AND EXPRESSLY AGREE TO BE BOUND TO ALL THE TERMS OF THIS PRIVACY POLICY AND OUR PARTICIPATING WEBSITE TERMS OF USE. IF YOU DO NOT AGREE TO THESE TERMS, EXIT THIS PAGE AND DO NOT ACCESS OR USE THE PARTICIPATING WEBSITE.

1. Change in the Privacy Policy:Changes in law or changes in Homecentre’s business may require changes to be made to the terms of this Privacy Policy from time to time so Homecentre encourages you to review this Privacy Policy periodically for any such changes. It is your responsibility to carefully read, agree with the Privacy Policy on each occasion you use the Participating Website and your continued use of the Participating Website shall signify your acceptance to be bound by the latest Privacy Policy.


2. Single Sign On:Each of our Participating Website offer a single-sign-on i.e. after a one-time registration on one of the Participating Website, you can sign on (login) to each of the Participating Website with uniform credentials, without having to go through a separate registration and sign-on process each time. (“Single- Sign-On”). Single- Sign-On provides a single identity - the basis for Participating Website you wish to use recognizing and verifying you. Further after logging into any of our Participating Website you can easily visit any or all of our Participating Website through links in the Participating Website. You can update your account data at any time.



3. The Information we collect about you may be broadly described in following categories: 

   1. Personal Information: Your name, address, phone number, email address, user name, password, billing and credit card information, order history, feedback, IP address and location, digital device name, type and configuration, details relating to your download of Publications via the Service (including details relating to the time of the download, any interruptions, and the success or failure of the downloads), the URL from which you accessed the Participating Website, demographic information, and other such 'Personal Information'.
   2. General Information: We also receive more general information from you as a result of your visits to, and use of, the Participating Website. This general information does not identify you personally, and can include information such as your IP address, the length of time you spend on the Participating Website, your browsing history, and other such 'General Information'.



4. Treatment of Personal Information: 

   1. For the purpose of Single- Sign-On, you expressly agree that certain of your personal data is stored centrally in a database and you expressly agree that it is available to our affiliates and service providers connected with the operation of the Participating Websites.
   2. You expressly agree that Homecentre collects your Personal Information to enable us, amongst other things, to provide the Participating Website and our Services to you. We take all steps reasonably necessary to protect against the unauthorised access, use, alteration, disclosure or destruction of Personal Information. If Homecentre is sold to a third party, or Homecentre otherwise becomes subject to a merger, consolidation or acquisition, it would become necessary for us to transfer your Personal Information to a third party, and in such case Homecentre would require that the third party handles your Personal Information with no less care than taken by us.
   3. The email address you provide for order processing will only be used to send you information and updates related to your order. It may also be used to respond to your enquiries and requests. If you decide to opt-in to our mailing list, you'll receive emails that may include company news, updates, related product or service information, etc. You can unsubscribe from our email list at any time by following the instructions included at the bottom of each email, or by contacting us via our Participating Website.
   4. You expressly agree that other than as may be required in order to operate the Participating Website, or as otherwise described in the Participating Website Terms and Conditions or these Terms, we disclose your Personal Information to third parties only as reasonably required to protect the rights and safety of ourselves and Participating Website users or as required by law enforcement authorities. Homecentre's operational purposes include, without limitation:
      1. Homecentre use of other companies and/or individuals to perform functions on its behalf (e.g. processing credit card payments, providing customer service, domestic or international data hosting/storage services on cloud or otherwise), and in such circumstances these companies or individuals will be provided access to only such Personal Information required to fulfill their functions (and only on the agreement that they not use your Personal Information for any other purposes); and
      2. Purposes intended to deliver publications to you, verify your account information, verify access to publications, determine whether you meet the minimum system requirements for use of the Service, provide you tailored content and instructions, targeted promotions, provide customer support, and seek your input regarding Homecentre and the Participating Website.
   5. To keep your Personal Information safe, we ensure that sensitive and private data exchanges between you and Participating Website happen over a Secure Sockets Layer (SSL)-secured communication channel, and are encrypted and protected with digital signatures. SSL-secured communication channels are specially designed to protect personal and sensitive information (payment details), which is sent over the internet and that these exchanges security is compliant with applicable laws and regulations in the Arab Republic of Egypt.
   6. Apart from aforesaid, we may use third party service providers to help us operate our business, the Participating Website, or administer activities on our behalf, such as sending out newsletters or surveys. We will only share your information with these third parties for those limited purposes if you've given us your express permission to do so.
   7. You may review, update or ask us to delete or remove your Personal Data that Homecentre holds in respect of your account by contacting Homecentre at support_egypt@homecentre.com.


5. Treatment of General Information:Homecentre also collects your General Information to allow us, amongst other things, to better understand our users and improve the layout and functionality of the Participating Website. Homecentre may use and disclose anonymous information not disclosing your identity, including aggregate anonymous information derived from your Personal Information as long as it does not disclose your identity, to inform publishers, partners, trusted affiliates, advertisers, and other interested parties as to the usage habits or characteristics of Homecentre's customer base, and to serve any other business purposes.


6. Cookies:
   1. You expressly agree that Homecentre may use cookies, or other technologies, to remember Personal Information or General Information when you use the Participating Website. Cookies are small files or records that Homecentre may place on your web browser for collecting information about your activities on the Participating Website, preparing reports, assessing trends, in order to determine relevant interest based advertisements to serve the customers and otherwise monitoring the way in which the Participating Website is being used. You expressly agree that Homecentre may also use services hosted by third parties, to assist for these matters which may collect information, such as your IP address, sent by your browser or via cookies. This is intended to enhance convenience for you, and to assist Homecentre to run an efficient operation.
   
   
   2. The use of cookies is relatively standard. Most browsers are initially set up to accept cookies. However, if you prefer not to store cookies, you can choose to:
      • not use Participating Site
      • set your browser to notify you when you receive a cookie
      • set your browser to refuse to accept cookies
      • delete our cookies after visiting Participating Site
      • browse our site using your browser’s anonymous usage setting
      By accepting the Terms, you confirm your consent to Homecentre's use of cookies, and other such technologies, for these purposes.
7. Any information that we collect and store that is personally identifiable is protected using appropriate means as per the applicable laws and regulation in the Arab Republic of Egypt, and although Homecentre does so, it will not be held responsible for any unauthorised access by third parties.


8. The Participating Website may contain links to other websites. Please be aware that Homecentre is not responsible for the privacy practices of third party websites (Participating Websites excluded) not operated by Homecentre, and cannot guarantee the security of any of your Personal Information collected there. Homecentre encourages you to read the privacy statements of each and every third party website that collects your Personal Information.


9. If you have any questions or feedback about the Privacy Policy, contact us at support_egypt@homecentre.com.

Questions?:

Contact us at 0020-1066656139

support_egypt@homecentre.com   

By Post:  
Orient International Trading Ltd  
P.O.Box 11865,
Al Mirage Mall, 2nd floor, 1st settlement, Suez Road, New Cairo, Cairo
New Cairo, Cairo, Egypt